FIRST GUEST CONTRIBUTOR, ERIN KEAN - "DISCOVER THESE SUSTAINABLE FASHION BRANDS"
I grew up in Telluride, Colorado, a town known for incredible skiing and summer music festivals. How I approach sustainability is directly related to how I was raised in Telluride. I learned the importance of reusable grocery bags, reducing waste, and recycling at a very young age. As I got older and started to travel, I realized that these practices are not universal.
It wasn’t until recently that I dove into researching the negative effects of the fashion industry. I am still learning how to approach the line between fashion and the environment since I consider fashion a form of art and don’t necessarily think that people should be restricted in expressing themselves. There is a balance to everything, and I believe that taking small steps towards reducing your impact on the environment will result in meaningful changes. A lot of people get stuck in a mindset of all or nothing. You have to be 100% sustainable or you are a fake, but I take a more mindful approach to it all. No one is perfect and it is easier to take small steps than to change an entire lifestyle. I want The Next Edit to reflect this. The website in an inclusive place for sustainability, fashion, and beauty.
I am now 23 and living in NYC. I work full time at The New York Times in advertising and dedicate my weekends to The Next Edit. I am ecstatic to be the first guest contributor this month and cannot wait to share more about sustainable fashion and non-toxic beauty with you all!
DISCOVER THESE SUSTAINABLE FASHION BRANDS
The fashion industry is the second largest polluter in the world. 190,000 tons of textile microplastic fibers end up in the oceans every year, only 15% of our clothing is recycled or donated, and cheap synthetic fibers used in fashion emit gases like N20 which is 300 times more damaging than CO2. With all of this, it makes sense that a wave of people are starting to take steps towards a more sustainable wardrobe. Because fashion allows for an ever changing presentation of our emotions and beliefs, it is important to find brands that allow for this exploration. A sustainable wardrobe does not mean bland or unimaginative. There are many brands that have playful colors and textures, without the harsh dyes and needless waste. Brands like Reformation, Everlane, and Eileen Fisher are big drivers in sustainable fashion, but the following 5 brands are lesser known. Discover eco-friendly jewelry, basics, and statement pieces from the roundup below.
Best for effortless dresses and jumpsuits. Clothing made for women, by a woman. Christy Dawn uses Deadstock, fabric left over from fashion houses, to make the clothes. Along with the environment focus, the brand employs seamstresses with competitive wages and health care benefits. A truly ethical company in every aspect.
Smart and timeless designs that bleed into trends. RAFA creates luxury shoes made with ecologically friendly materials and sustainable processes. Most shoes are made to order so what you get is handmade for you, with love. The bright and bold colors makes these shoes easy to spot and they are a great conversation starter.
For basic pieces that are affordable and eco-friendly. Sustainability is at the core of ARMEDANGELS. Even the packaging used to ship the clothes is made from 40% grass and 60% FSC-certified wood pulp. On top of the clothing, the website features many posts to help educate around sustainable fashion and living eco-consciously.
Shop VETTA for sustainable wardrobe staples. The website features 5 piece capsule collections that show how to create 30 looks with only the pieces in the collection. Not to mention all of the clothes are very affordable! For a minimalist at heart, this is the perfect store to shop.